Updated Jun 25, 2026
/Trump Seeks $672 Million to Remove Iranian Nuclear Materials as Deal Talks Continue/Kalshi Traders Push Back on Bessent's 3% GDP Growth Call/Energy Stocks Draw Investor Attention Despite Oil Price Retreat, With Iran Conflict Fueling Buzz/Amazon Prime Day: The 20 Deals Verge Readers Are Actually Buying/Investor Moves to Build Long-Sought Stock Position After Selloff Pulls Price to Original Cost Basis/Rheinmetall Shares Sink 18% as Berlin Weighs Scrapping F126 Frigate Program/Trump Seeks $672 Million to Remove Iranian Nuclear Materials as Deal Talks Continue/Kalshi Traders Push Back on Bessent's 3% GDP Growth Call/Energy Stocks Draw Investor Attention Despite Oil Price Retreat, With Iran Conflict Fueling Buzz/Amazon Prime Day: The 20 Deals Verge Readers Are Actually Buying/Investor Moves to Build Long-Sought Stock Position After Selloff Pulls Price to Original Cost Basis/Rheinmetall Shares Sink 18% as Berlin Weighs Scrapping F126 Frigate Program
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Amazon Prime Day: The 20 Deals Verge Readers Are Actually Buying

Amazon Prime Day is converting browser traffic into transactions among The Verge's tech-focused readership, with Kindle e-readers and Apple hardware leading a field of 20 tracked deals. Purchase data surfaced by the outlet shows expected marquee items sitting alongside at least one legitimately unexpected breakout — a solar-powered, camera-equipped bird feeder from Birdbuddy.

By Lena Park2 min read
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Amazon Prime Day is converting browser traffic into transactions among The Verge's tech-focused readership, with Kindle e-readers and Apple hardware leading a field of 20 tracked deals. Purchase data surfaced by the outlet shows expected marquee items sitting alongside at least one legitimately unexpected breakout — a solar-powered, camera-equipped bird feeder from Birdbuddy.

Apple Hardware Captures Top-of-List Spending

Apple products account for four of the twenty reader picks. AirPods Max 2, carrying an H2 chip and updated noise cancellation, are moving at $399 against a $549 list price at Amazon and Walmart. AirPods Pro 3 — which The Verge credits with improved fit, stronger bass, and heart-rate sensors — are listed at $179 at Walmart and $179.99 at Best Buy, off a $249 retail price. Apple Watch SE 3, now featuring an always-on display and wrist-temperature sensor, is priced at $199, down from $249. A four-pack of second-generation Apple AirTags, which carry an upgraded ultra-wideband chip and a louder speaker, is available at $89 at Amazon and Best Buy versus a $99 list.

Kindles Dominate the E-Reader Category

Amazon's own hardware performs predictably well with this audience. The Kindle Colorsoft Essentials Bundle — including a leather cover and wireless charging dock — is $182.97, reduced from $334.97. The 12th-generation Kindle Paperwhite, The Verge's stated favorite e-reader, sits at $124.99 with ads and $144.99 without, down from $159.99 and $179.99 respectively. The Kindle Paperwhite Signature Edition, which adds wireless charging and expanded storage over the standard model, is $144.99 at Amazon, $149.99 at Best Buy and Target, cut from $199.99.

Smart Home and Accessories Show Depth

Google's Nest Wifi Pro is the steepest discount on the list in dollar terms, with a single unit at $89.99 against a $199.99 list, and a three-pack at $249.99 versus $399.99. The Google TV Streamer (4K), described by The Verge as the company's best streaming device, is $74.99 at Amazon. The Fitbit Ace LTE — a kid-targeted fitness tracker with GPS location and messaging — is at $59.95, off a $179.99 list, though a $9.99-per-month Fitbit Ace Pass subscription is required for location tracking and messaging features.

The Breakout Pick

The Birdbuddy Pro solar model, a $299 feeder with a 5-megapixel camera that identifies visiting birds and pushes species facts to an app, is moving at $168 at Amazon. The Verge flagged it as a surprising reader favorite. Rounding out the list are the Anker 25,000mAh laptop power bank at $91.19, the Belkin BoostCharge Pro 3-in-1 Wireless Charging Stand with Qi2 at $63.16, the Aqara Smart Lock U400 with ultra-wideband hands-free unlocking at $219.99, and the Hoto 3.6V Electric Screwdriver Kit Pro at $28.49.

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Key takeaways

Frequently asked

What was the surprising breakout product Verge readers were buying?

The Birdbuddy Pro solar model, a $299 bird feeder with a 5-megapixel camera that identifies birds and pushes species facts to an app, is selling for $168 at Amazon and was flagged as a surprising reader favorite.

Which Apple products are among the reader picks and how much do they cost?

Four Apple products made the list: AirPods Max 2 at $399 (from $549), AirPods Pro 3 at $179, Apple Watch SE 3 at $199 (from $249), and a four-pack of second-generation AirTags at $89 (from $99).

How much do the Kindle deals cost?

The Kindle Colorsoft Essentials Bundle is $182.97 (from $334.97), the 12th-generation Kindle Paperwhite is $124.99 with ads or $144.99 without, and the Kindle Paperwhite Signature Edition is $144.99 at Amazon.

Does the Fitbit Ace LTE require a subscription?

Yes, the $59.95 Fitbit Ace LTE requires a $9.99-per-month Fitbit Ace Pass subscription for its location tracking and messaging features.

What is the biggest discount on the list?

Google's Nest Wifi Pro is the steepest discount in dollar terms, with a single unit at $89.99 (from $199.99) and a three-pack at $249.99 (from $399.99).