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Peacock reported its first quarterly profit, the streaming service said, as NBA playoff coverage, World Cup broadcasts and reality television programming drove subscriber additions, advertising revenue and total revenue higher in the quarter.
A milestone for the streaming service The profit is the first quarterly gain the service has posted.
Peacock attributed the outcome to a combination of live sports rights and reality programming, with NBA playoff coverage and World Cup broadcasts cited as the primary drivers of subscriber and advertising growth, according to the company.
Subscriber counts, advertising revenue and total revenue each rose in the period.
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